Scientific research by a team from Microsoft and Stanford University indicates strong evidence that there is a domain bias in many people, whereby they will more likely trust some domains and domain tlds than others. Higher trust correlates to more clicks. More clicks is a good thing. Good material for those new registry-to-be organizations, and registrants […]Read More Domain Bias in Web Search
Since December of 2004, the Domain Masters radio/podcast show has broadcast weekly episodes of domain industry news, pulse reports on new trends and domain success stories. The show completed its 250th episode last week with an interview of Antony Van Couvering of Minds and Machines, about the new gTLD process. On September 14th at 5pm […]Read More Hosting a weekly podcast – Domain Masters reaches 250 episode milestone
According to a new report from market watcher Forrester Research and summarized in a recent Forbes report, 64 cents out of every dollar spent on online advertisement will either be in Mobile Marketing or Social Media. The total expenditures online by 2016 will be approximately $76.7B, up from $34.5B in 2011. In fact by then, […]Read More Online Ad Spend to surpass TV by 2016 says Forbes
It is said that there are not quite as many people use the expression “dotCOM” to describe the online industry or business as there were a few short years ago. It is said that the best .com domains are taken. A few believe that the new gTLDs rolling out to market in 2012 or 2013 […]Read More You want PROOF that .COM is still KING?
Sun Tsu in the Art of War said: “Know the enemy and know yourself; in a hundred battles you will never be in peril. When you are ignorant of the enemy, but know yourself, your chances of winning or losing are equal. If ignorant both of your enemy and yourself, you are certain in every […]Read More Threats to your Domains